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Monday, July 18, 2016
Question of the Day July 18, 2016 The article below states that "[a]n FBI agent who testified in the case said Arguello’s firm engaged in 'guerrilla marketing,' passing out cards at the border crossing to Tijuana, Mexico; putting them on parked cars; and displaying them in restaurants." How many other compounding pharmacies and those marketing compounded drugs have used "guerrilla marketing"? Who has advocated for the use of "guerrilla marketing" in the compounding industry?
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