Marketing – What’s Happening? Workshop
October 31 – November 1, 2014
Royal Sonesta Harbor Court Hotel
Baltimore, Maryland
Description:
Marketing, networking and roundtable discussions. This workshop is designed for the pharmacy marketer to hear from other marketers. Friday will have 7.5 hours of CE for pharmacists and pharmacy techs. Saturday there will be 4.5 hours of networking and roundtable discussions!
Friday Schedule:
- Specialty Pharmacy Marketing – Michelle Sherman, Lauren Onsa, Scherra Bartoli
- Communication – Lauren Onsa, Scot Maitland, Patti Storey, Scherra Bartol
- My Day Looks Like This – Scherra Bartoli, Lauren Onsa, Michelle Sherman
- Branding – Patti Storey, Scot Maitland
- HIPAA and the New Omnibus HITECH Rules – Patti Storey
- Legal Do’s and Don’ts of Marketing – David Miller
Saturday Schedule – No CE – 4.5 hrs of networking and roundtable discussions
- Your Ideal Customer Avatar Michelle Sherman, Lauren Onsa, Scherra Bartoli
- Building a Premium Brand Position – Patti Storey, Scot Maitland
- Marketing Round Table Discussions – All Speakers
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